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Spring 2026
Current Courses
MGT 4520
Global Business Strategy
An integrative capstone course exploring how firms compete in global markets. Students analyze multinational corporate strategies, foreign direct investment, strategic alliances, and the impact of geopolitical forces on business decisions.
MKT 3410
International Marketing
This course examines the principles and practices of marketing in an international context. Topics include cross-cultural consumer behavior, global market entry strategies, international product adaptation, pricing, distribution, and promotion across diverse markets.
MKT 8810
Advanced Marketing
A doctoral seminar covering advanced theories and methodologies in marketing research. Topics include consumer decision-making, market dynamics, quantitative modeling, and current debates in the marketing literature. Students are expected to produce original research contributions.
Meet Your Instructor
Professor Profile
Professor
Ph.D. in Business Administration
Department of Marketing & International Business
Specializing in international marketing, global business strategy, and consumer behavior across emerging markets. With extensive research and industry experience, the goal is to bridge theory and practice in every course.
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